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From Rebrand to Results: How Hartpence Law Increased Website Inquiries 650% Through a Complete Brand and Website Transformation
650% Increase in Website Inquiries • 21% More Website Traffic • 24% More Users • 15 New Client Inquiries When Hartpence Law partnered with Edge One Media, the firm was ready for more than a website update. The goal was to create a stronger brand presence, modernize the firm’s digital experience, improve search visibility, and…
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Google’s 2026 Review Policy Changes: What Businesses Need to Know
For years, Google reviews have been one of the most powerful tools for local businesses. They influence search rankings, customer trust, and buying decisions almost immediately. But as review strategies became more aggressive and automated, Google has responded with stricter enforcement. As of April 2026, Google updated its review policies in a major way. These…
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The 3 Biggest Mistakes Business Owners Make When Running Google Ads
You set up a Google Ads campaign, funded it, and waited. The clicks came in. The money went out. The phone? Silent as a library. Sound familiar? You are not alone — and no, Google Ads is not broken. But there is a good chance your campaign has one (or all three) of these costly…
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How Fear Free Dental Used Streaming TV, Google Ads, and SEO to Increase Website Traffic 82% and Double New Patient Visibility
Fear Free Dental wanted to increase awareness throughout the Portland metro area while attracting more prospective patients seeking a comfortable, patient-centered dental experience. Like many dental practices, they faced a common challenge: How do you stay visible to potential patients before they actively begin searching for a new dentist? To solve this, Edge One Media…
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2026 Marketing Predictions for Small Business
The pace of marketing evolution is accelerating, and by 2026 the businesses that win will be the ones that prepare now. Small businesses once competed on brand, hustle, and relationships alone. Today those still matter, but they are not enough. Technology, consumer behavior, and buying expectations are shifting again, and small businesses who understand what…
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Is AI Content Hurting Your Brand? How to Use It Without Losing Your Voice
AI-generated content is everywhere. Businesses are using it to crank out blogs, social media posts, and even full websites in seconds. It’s fast, it’s efficient—but if you’re not careful, it can also make your brand sound just like everyone else. AI is a great tool, but it’s just that—a tool, not a replacement for what…
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Marketing Meets AI: Smarter, Faster, and More Personalized
If you’re not using AI in your marketing, are you even marketing? In this episode of The Refreshing Edge Podcast, we’re breaking down how we’re using AI at Edge One Media, the tactics that are actually working (no fluff, just results), and how you can create personalized, data-driven strategies that don’t feel like they were…
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Marketing In An AI Age
After a hiatus, the Refreshing Edge Podcast returns with an insightful episode on how AI is revolutionizing marketing for small and medium-sized businesses. Discover practical applications of AI in content creation, customer engagement, data analysis, ad optimization, and personalization. Learn how SMBs can overcome common barriers and start leveraging AI tools today. Plus, hear actionable…
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Reflecting on 21 New Years at Edge One Media
As we step into 2025, it’s a moment of celebration and reflection here at Edge One Media. This year marks our 21st New Year as a company—an incredible milestone that reminds us how far we’ve come and how much there still is to look forward to. Over the years, we’ve navigated countless changes, embraced challenges,…
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Marketing’s Next Chapter: 2025 Predictions
The marketing landscape is constantly evolving, and the pace of change feels faster than ever. While we’re still navigating the current complexities, it’s crucial to look ahead and prepare for what’s coming. Forget crystal balls – we’re talking data-backed trends and expert analysis pointing toward the marketing landscape of 2025. This blog post dives into…