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The Rising Trend (Again) of QR Codes
Chances are within the last couple of years you have seen QR codes (or Quick Response codes) out in the wild while out shopping or eating out at restaurants. While QR codes were once thought of as a gimmick, they have become a trend throughout the pandemic as consumers continue to value contactless forms of…
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Using Demographics to Reach Your Target Audience
Each unique platform you use will have its own unique demographics. There will be overlap, but it’s still essential to understand your demographics so you can tailor your message to have the most impact. There are a wide variety of platforms where you can spend time. Make sure to select the best platform for you…
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Do You Have a Social Media Outage Backup Plan?
So many of us rely on Facebook, Instagram, and WhatsApp to communicate with our clients, customers, friends, family, etc. but as we have seen recently, these social media platforms CAN suffer outages and we should have a backup plan. For marketing, there are other avenues such as newsletters, blogging, website, google ads, email marketing, and…
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Google My Business Customer Service Updates
There can be many common issues that business owners face while utilizing Google My Business. You may have logged in to your Google My Business dashboard, had a question, comment, or concern, and needed to contact customer service on short notice. Over the past year, Google My Business has combined all of their previous contact…
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We Ranked Top 30 for Digital Marketing Agencies in Portland via DesignRush!
DesignRush has ranked us as a top Digital Marketing Agency in Portland, OR! In our 18th year of business and through the last year of pandemic, we are so grateful to our community for trusting us with all things marketing, web design, and advertising. It is our passion to help businesses thrive! In order to…
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Canva Vs Graphic Designer
Canva, Adobe Illustrator, and Photoshop are each platforms that are used for design work. While Adobe Illustrator and Photoshop are more versatile in content creation and can be used for branding, photography, graphic design, etc, it tends to be Canva that we often see businesses try to use for every design need. Canva is easy…
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6 Simple Tips for Creating Videos for Your Business
Wanting to record videos for your business? We’ve created a list of recommendations to make sure your videos look and sound good for your intended audience. Once you get these down, you will start getting comfortable with recording in no time! 1. Shoot in a quiet place. The last thing you want is your neighbor’s…
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It’s Our Super Bowl Of Podcasting w/ Kyle Chank | Refreshing Edge Episode 31
In this episode, we talk to Megan’s super hot Super Bowl brother, Kyle Chank, about event planning during and post pandemic, economic reopening, and what is was like to plan three Super Bowls (!!!!). Plus, we talk about mindset, workload, and how Kyle won’t spend five dollars on a fan during the middle of summer.…
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Business Lessons From A Pandemic | Gather Round & Graze, A Conversation With Kaley Chank | Refreshing Edge Podcast 30
Everyone needs cheese in their life says, or at least that’s what Kaley from Gather Round & Graze says. We’re inclined to agree! Kaley talks about launching a food service business after being laid off from her event coordination job and outlines how she found success, what has been effective marketing, and how she’s formed…
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If You Don’t Market Yourself, Who Will? – LinkedIn Ads
Advertisements are an important part of business used mainly to generate leads. LinkedIn is a platform that specifically targets business professionals to network and connect. The question is: What is the best way to market your business using LinkedIn? The first step is to know the difference between a business and personal profile. If you…